Smart marketers and leading brands both big and small know that content is at the core of every social conversation with prospects, current customers, online community members and more. It is content that delivers value, context and inspires the reader, viewer or listener to open, click, read, listen, share and even buy from you.
How to Partner with the Social Media Agency Your CEO Just Hired (and not get fired)
It’s Monday morning. You arrive into the office, grab your cup of java, open up your laptop and start digging into your email. One particular email grabs your attention. It’s from your boss or maybe even your CEO. Subject line reads… “New Social Media Agency Kickoff Meeting Tomorrow.” Hmmm… this is coming as quite a…
10 Tips to Partner with Your Social Media Marketing Agency for Maximum Success and ROI
Hiring a social media marketing agency is a big decision. Understanding how to partner with your agency can make or break your success in both the short and long term.
Facebook Messenger 101: The Why, What and How of Facebook Messenger for Business
Learn how to leverage Facebook Messenger to generate leads and better serve your customer, while you sleep. Tap into the power of chat bots, automated and scripted messages to connect with your customer when and how they want to communicate with your business. Improve customer service and stand out from the crowd to gain an unfair competitive advantage.
4 Tips to Make Time for Social Media Even if Your Schedule is Packed
“I have so much extra time and money, I think I will spend it all on social media…” said no business or marketing leader ever! Prioritizing how you invest your precious resources and how you leverage every minute will either make or break your success.
How to Define Social Media Goals, Objectives, KPIs and Success
The modern social marketer of today needs to know how to set goals, build a well thought out plan, balance the use of owned, paid and earned media. They must know how to tap into the power of influencer marketing, paid advertising, visual marketing and list goes on!
Prioritize, Be Patient and Focus for Business and Life Success
Take a listen to the 204th episode of the Social Zoom Factor podcast to hear some solid strategies and tips to help you focus your time, energy, life and business on the highest value tasks that will help you achieve your goals and objectives.
Own Monday Like a Boss: 10 Tips to Increase Productivity & Love Mondays
When Monday morning comes do you wish you could crawl back in bed, cover up your head and come back to the real world on Tuesday or Wednesday? Monday is going to come and go regardless if you crawl back in bed or own it like a boss. Each of us has the same 24 hours in a day. Success is determined in how we use the 24 hours.
Leave the Social Business Doggy Paddle in the Dust in 2015!
There is no better time to kick the doggy paddle to the curb than the launch of a new year. As we kickoff 2015, I am challenging you right here and now to jump in the fast lane. I want you to kick doggy paddle to the curb. It’s time to leave the amateaur stroke to the lil’ puppies
076: Why I Turned Down a $1500 Influencer Marketing Gig
What do you and your brand stand for? What are your morals? What ethics are you building your business and life upon?
How solid of foundation are you standing on? When if ever will you trade in your ethics, integrity and morals for a few bucks?
066: 25 Tips for a Healthy Social Business Mindset!
Becoming a social business is a journey, not a destination. You can’t just mark a day on the calendar and say “this is the day we will be a social business.
046: No You Can’t Pick My Brain for Free, Sorry
If you have worked a day in business you likely know that time is money. If you do not put a value on your time, nobody else will.
036: Mindset Matters: 10 Tips to Build a Social Media Game Plan
it is time you get off the bench! It’s time you get back on the field and zoom your own game of life and business! You need to reach back into your heart and mind and find the WHY you started this journey to begin with.
035: Social Media Launch Strategies for #Startups #Entrepreneurs and Corporations
I am shocked at how many startups, small business owners, entrepreneurs and even marketers in large corporations wait until the last minute before launching their business or product to market to implement social media marketing strategies and tactics.
024: Stop the Excuses – Fix Your Mindset, Fix Your Business
Each day you have a choice. You can either own the day or you can let it own you. Each day you have a choice. You can either own the day or you can let it own you.
let’s get social!