Hiring a social media marketing agency is a big decision. Understanding how to partner with your agency can make or break your success in both the short and long term.
Facebook Messenger 101: The Why, What and How of Facebook Messenger for Business
Learn how to leverage Facebook Messenger to generate leads and better serve your customer, while you sleep. Tap into the power of chat bots, automated and scripted messages to connect with your customer when and how they want to communicate with your business. Improve customer service and stand out from the crowd to gain an unfair competitive advantage.
4 Tips to Make Time for Social Media Even if Your Schedule is Packed
“I have so much extra time and money, I think I will spend it all on social media…” said no business or marketing leader ever! Prioritizing how you invest your precious resources and how you leverage every minute will either make or break your success.
Audience First Marketing in a Nutshell
Today’s marketer has no guarantee of reaching their audience on any medium. Not Facebook. Not Instagram, LinkedIn. Twitter, YouTube or Snapchat. Organic reach is dwindling to zero for brands and marketers who don’t have a solid marketing strategy that encompasses social, digital, content, and measurement all centered around their target audience.
7 Top Personal Branding Goals To Build Your Strategy
Building a personal brand is not just about creating a shiny social profile, but presenting yourself in the most authentic way possible to your community and audiences in a way that will attract them to you organically. When done right, personal branding not only builds the brand of you, but also will help you achieve many personal, life and business goals.
Twitter Strategies to Increase Leads, Conversions and Sales
Learning how to increase conversions and sales using Twitter requires both art and science. There are many features within the walls of Twitter than can help you convert more sales. You can tap into the power of Twitter ads, Twitter cards, Twitter lists and more.
Twitter Pinned Tweet – How and Why You Should Use it for Business
Pinned tweets provide numerous opportunities for you to generate leads, convert more sales, grow your email list, increase brand awareness, conduct market research, increase ROI of your content assets and most importantly connect with your audience.
8 Foundational Elements to Build Your Social and Digital Brand in 2016
Are you ready to learn the foundations for how you can leverage social media and digital marketing to build your brand in 2016? Take a listen to episode 195 of the Social Zoom Factor podcast for 8 foundational elements to build your social and digital brand upon in 2016.
7 Tips to Create More Discoverable Content
Discoverable content is easy for the right people to find and engage with and share. It’s content that is relevant to what they are searching for. Discoverable content that is relevant will give your reader that “oooh I like this” feeling after reading only the first paragraph.
10 Tips to Maximize Every Piece of Content Marketing During the Holidays
Take a listen to the 183rd episode of the Social Zoom Factor podcast for 10 tips to help you not just survive the holiday season but leverage the holiday season and content marketing to inspire and connect with your audience in a human way!
Twitter Automation Tools, Strategies and Tips
Leveraging automation and technology can help increase the ROI of time spent on Twitter as well as give you back your life! There is much debate in regard to automating Twitter or not automating Twitter. It is definitely both art and science. It requires setting goals, knowledge of your audience, customers and knowing how much automation will benefit your audience and your business vs hinder the results you are seeking.
6 Required Content Elements for Brand Storytelling
In this episode you will learn how to begin to craft your own brand story that represents who you are, why you are in business and why anyone who comes in contact with you and your brand should trust you and be inspired to engage in a relationship with your brand and the people within.
How to Tap into the Power of Twitter Video in the Inspiration Age
Did you know that you can now within one minute record and upload a video to Twitter natively that will engage, inspire, educate and entertain your audience?
10 Types of Content to Zoom Your Business in the Inspiration Age
Creating content that inspires and connects you with your audience doesn’t have to require a PHD in rocket science or master of the shiny object syndrome.
How to Maximize Twitter Business Results in the Inspiration Age
Have you tried to use Twitter for business but honestly have no idea how to achieve anything close to an ROI on your investment of time and resource? We live in a world of inspiration. Welcome to the inspiration age.
let’s get social!