Learning how to increase conversions and sales using Twitter requires both art and science. There are many features within the walls of Twitter than can help you convert more sales. You can tap into the power of Twitter ads, Twitter cards, Twitter lists and more.
Twitter Pinned Tweet – How and Why You Should Use it for Business
Pinned tweets provide numerous opportunities for you to generate leads, convert more sales, grow your email list, increase brand awareness, conduct market research, increase ROI of your content assets and most importantly connect with your audience.
8 Foundational Elements to Build Your Social and Digital Brand in 2016
Are you ready to learn the foundations for how you can leverage social media and digital marketing to build your brand in 2016? Take a listen to episode 195 of the Social Zoom Factor podcast for 8 foundational elements to build your social and digital brand upon in 2016.
7 Tips to Create More Discoverable Content
Discoverable content is easy for the right people to find and engage with and share. It’s content that is relevant to what they are searching for. Discoverable content that is relevant will give your reader that “oooh I like this” feeling after reading only the first paragraph.
10 Tips to Maximize Every Piece of Content Marketing During the Holidays
Take a listen to the 183rd episode of the Social Zoom Factor podcast for 10 tips to help you not just survive the holiday season but leverage the holiday season and content marketing to inspire and connect with your audience in a human way!
Twitter Automation Tools, Strategies and Tips
Leveraging automation and technology can help increase the ROI of time spent on Twitter as well as give you back your life! There is much debate in regard to automating Twitter or not automating Twitter. It is definitely both art and science. It requires setting goals, knowledge of your audience, customers and knowing how much automation will benefit your audience and your business vs hinder the results you are seeking.
6 Required Content Elements for Brand Storytelling
In this episode you will learn how to begin to craft your own brand story that represents who you are, why you are in business and why anyone who comes in contact with you and your brand should trust you and be inspired to engage in a relationship with your brand and the people within.
10 Reasons You Need a Digital Marketing and Social Media Strategy
Stop the excuses and get to work. Quit wasting time all day on Periscope or Blab listening to your competition and all the awesome things you think they are doing. Why aren’t you the one doing amazing things? You are not going to leap frog your competition and knock your business and marketing goals out of the park in the next 12 months by copying what others are doing. You need to design, build and implement your own plan that will attract YOUR ideal customers and grow YOUR business.
Welcome to the Participation Age
Each of us has the opportunity to be the media. We can launch a blog, start a business, embrace video live streaming, get on snapchat, Twitter, Facebook, LinkedIn, Instagram and everything in between and within a short time steal media attention from even some of the biggest, baddest media platforms that have been doing this for decades.
How to Tap into the Power of Twitter Video in the Inspiration Age
Did you know that you can now within one minute record and upload a video to Twitter natively that will engage, inspire, educate and entertain your audience?
10 Types of Content to Zoom Your Business in the Inspiration Age
Creating content that inspires and connects you with your audience doesn’t have to require a PHD in rocket science or master of the shiny object syndrome.
How to Maximize Twitter Business Results in the Inspiration Age
Have you tried to use Twitter for business but honestly have no idea how to achieve anything close to an ROI on your investment of time and resource? We live in a world of inspiration. Welcome to the inspiration age.
7 Metrics to Know if Your Audience Values Your Content Marketing
It’s time get real on the value of your content. Is your content really providing value to your ideal customer, audience and community?
Should You Narrow Your Marketing Niche? Riches are in the Niches!
The world is filled with generalists who can sell you whatever you want if you simply pay the $99 and you too can become rich and super duper famous. The issue is generalists have a hard time standing out from the noise as well as sustaining their business long term.
How to Connect with Your Audience in the Inspiration Age
What are social savvy and smart social and digital marketers doing to rise above the noise and connect with their audience and social media communities? How are they building and nurturing relationships that will endure technology changes? We all know the only guarantee in business, life and social media is change.
let’s get social!