85% of Facebook users watch video with the sound off. Is your video and audio content relevant enough to inspire your audience to hit play? Use these tactics to increase video views and podcast listens.
It is imperative you take the time to understand these changes if you plan to do any business marketing on Facebook in 2018. You need to do your research and get the facts. Do NOT believe everything you read, watch, or listen to. Make sure you are getting your information from trusted sources that you know have a vested interest and a top goal to share truthful knowledge and information that can help you achieve your goals.
Your brand is the foundation and one of the most important aspects of your business. If you are a solo entrepreneur, small business, large, super size, B2B. B2C or anything in between. You only have one chance to make a first, second and third brand impression.
It’s hard to believe this is the 200th episode of the Social Zoom Factor podcast! What started out as a “test of the podcast waters” transformed into an amazing media and revenue channel for our agency, Marketing Nutz. The Social Zoom Factor podcast has enabled us to differentiate, diversify, build community, provide value to our…
Experienced social media brand leaders are not afraid to try new things. They don’t let themselves get stuck in a box, while at the same time they balance the desire to chase shiny objects while staying focused where they know they can achieve the highest measurable business results.
There is much confusion regarding online brand and reputation management. Some think it’s only for brands who get themselves in trouble and need to cover up the bad. Some think it’s public relations, while others think it’s just social media monitoring or some ninja SEO tricks.
Did you know that over 900 million people are connected to “public figures” on Facebook? Facebook recently announced the launch of a new mobile video live streaming feature called Live. Celebrities, politicians, athletes and general influencers have already been using the Facebook Mentions application only available to people with a verified page.
Social media is one big fat relationship and conversation. Learning how to be a relevant, contributing, inspiring part of the conversation is key to seeing real business and personal results using Twitter.
Do you have questions related to social media, digital marketing, blogging, content marketing, strategy, entrepreneurship, startups, or branding? Questions keeping you up at night?
Do you also like learning from others? Do you like hearing the questions and answers that many in your niche may have?
If this is you then you are in for a treat today as this is the first Social Zoom Factor podcast episode that we are incorporating questions from the audience.
Your brand is the foundation and one of the most important aspects of your business. Doesn’t matter if you are a solo entrepreneur, small business, large, super size, business to business, business to consumer or anything in between. You only have one chance to make a first, second and third brand impression.
Every smart marketer wants their brand to be relevant, memorable, inspiring and positive in the mind of their audience, ideal customer and online community. What many marketers don’t know is that the little things they are doing online every day could be hurting their brand more than helping.
Attention is the most scarce resource in business. Earning the attention of your customers, audience and community is one of the greatest challenges for marketers in businesses big and small
Would you like to better convert traffic to your blog or website to a real sale? Do you wish you knew more about your customer? Wish you knew what content is truly engaging your audience? How about the top traffic sources to your blog or website?
Many marketers stay far away from analytics data and measurement as they think it’s too complicated. The truth is that understanding analytics measurement systems doesn’t require a math or analytics degree.
The challenge can be overwhelming for marketers to consistently create content that is fresh, relevant and provides real value to their audience, customers, and prospective customers.
Because of this pressure, unfortunately many marketers fall to lazy marketing tactics.
Humanizing your brand is a requirement, not an option if you want to be in business 3 years from now. Yes, you can put brand humanization on hold. However, every day you lose is a day you could be building relationships, nurturing friendships, establishing and earning the respect of powerful brand evangelists who will shout from a mountain top how wonderful you and your brand are.