Marketers must understand the difference of the 3 key types of media, paid, earned and owned. Media has gotten more complex. Learning how to integrate these 3 media types will increase business results.
Twitter Lists in a Nutshell: 15 Business Use Cases to Listen, Curate & Engage!
Twitter lists are a great way to organize the people you follow and help you organize conversations to get a grip on the clutter and noise so that you can truly leverage Twitter to rock your business and brand.
10 Business Marketing Use Cases for Periscope, Meerkat Video Live Streaming Applications
Periscope won the hearts of the social community and hit 1 million users in only 10 days! Periscope and Meerkat are grabbing attention of everyone from celebrities to geeks, pastors, journalists, marketers, moms, dads, teens and more.
10 Stupid Marketing Tactics You Should Stop Immediately
Failing to plan is planning to fail. When it comes to anything in life or business, you get what you put into it.
Although many smart marketers and business leaders know what they need to do to achieve real business results when it comes to marketing and integrating social media into their business, the truth is far too many are still searching for the easy button.
Social Communities Seem Negative? Maybe It’s You, Not them. Power of Positivity.
We attract what we are and what we put out into the world. When we let our mindset and thoughts shift from positive to negative it is eventually going to be the negativity that people see, feel and hear from us.
Social Business Change Agents Must Embrace the Geoffrey Moore Technology Adoption Lifecycle
This social media podcast provides a quick yet informative dive into the Geoffrey Moore Technology Adoption Lifecycle. We explore why you need to make this model your best friend to help you win the hearts, minds and support of the people you need to get on board with your plan and strategies! This is a must do for any marketer or business leader working in technology today.
Stomp Fear of Social Media & Adopting New Social Networks
Use these 10 tips to gain confidence in using social media, develop a plan for learning and know how to prioritize your time spent learning and engaging.
10 Tips to Create Shareable Content
Creating content marketing assets that people want to share with their communities, audiences, friends and colleagues is the icing on the social media and online marketing cake. When people share your content with their communities you are able to tap into the power of the OPC (other people’s content and community).
5 Ways to Increase Subscribers to Your Blog, Social Media, Video, Podcast Channels
Build it and they will come never worked. Many marketers and business leaders waste loads of time and money on creating stand alone silos of content without ever having a strategy for how they are actually going to get eyeballs on it or ears listening.
How I Got Fired Over an Apple Computer – The Power of Stomping Status Quo
Sometimes in life the moments that create the most success are the ones that may feel a bit rough around the edges as they are happening. The key to success is standing back up even when you get knocked down flat on your face.
22 Tips to Get Twitter Conversation Started Like a Boss
Social media is one big fat relationship and conversation. Learning how to be a relevant, contributing, inspiring part of the conversation is key to seeing real business and personal results using Twitter.
Own Monday Like a Boss: 10 Tips to Increase Productivity & Love Mondays
When Monday morning comes do you wish you could crawl back in bed, cover up your head and come back to the real world on Tuesday or Wednesday? Monday is going to come and go regardless if you crawl back in bed or own it like a boss. Each of us has the same 24 hours in a day. Success is determined in how we use the 24 hours.
How to Use @Triberr to Amplify Content, Earn Trust and Grow Social Media Community
Triberr is a platform that brings together smart, savvy and talented content producers. From bloggers, podcasters, video stars to lovers of technology, food, business, horses and cars. It’s a mini social network that helps content creators amplify their content, earn trust, establish thought leadership, find new bloggers and build community.
Stop Filling Space. Be the Value Not the Noise
It’s a myth that marketers have created for themselves believing they need to create more noise to justify their job, be heard or whatever the excuse may be.
Ready, Set, Action! 10 Ways to Activate Your Social Media Communities & Audience
If you want to see success in online marketing you must activate your audience to help them achieve their goals. When you inspire your audience to connect with you with a goal of helping them achieve their goals, you by default achieve your goals when you are successful. Inspire, connect, achieve.
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