When it comes to digital marketing and social media too many people throw spaghetti technology at the internet walls and then wonder why nothing sticks, why they have zero revenue and are working 24 hours a day.
There is not a shortage of social media self proclaimed gurus and experts willing to tell you exactly what you should do to achieve results in business using social media.
There is not a day I don’t wake up that my social media stream and email inboxes are not filled with spam and self promotional garbage from people I don’t know trying to sell me their goods. Everything from Twitter direct messages, public spammy tweets, to LinkedIn spam messages and the list goes on. Whatever…
It is time to simplify social media vs complicate. Social is about conversation, human connection. You can’t just focus on tools and technology.
The social inter webs are tearing at the seams with an overwhelming amount of noise. It’s getting harder for brands to stand out and unfortunately many of them are falling to noisy, interruptive and spammy tactics.
Random Acts of Marketing (RAMs) are mean little monsters. They crawl in through open cracks in marketing plans and take advantage of people who feel overwhelmed and are desperate for results. They thrive off of lack of planning, short budgets and over stressed teams.
We all know the social web is filled with a lot of fud and questionable information. Sometimes it is hard to make your way through the promises, tweets, differing opinions and more.
This episode of the Social Zoom Factor podcast provides you with 34 Social Media Truths we have known to be true.
The only guarantee in social business is change. The landscape and ecosystem is changing with every step we take. It’s becoming harder and harder for even the smartest marketers and business leaders to find stable ground for which to build their business.
Are you creating memorable brand experiences and providing your audience exactly what they need? Knowing your audience intimately will increase business results.
Even the smartest and most social savvy business leaders fall victim to random acts of marketing (RAMs).