Your brand is the foundation and one of the most important aspects of your business. If you are a solo entrepreneur, small business, large, super size, B2B. B2C or anything in between. You only have one chance to make a first, second and third brand impression.
12 Visual Content Marketing Ideas that Get Shared Like Mad
A picture can truly speak a thousand words! Visual marketing is a form of content marketing that enables and empowers savvy marketers to better communicate, educate, empower, inspire and connect with their audiences in a human way.
10 Tips to Zoom Your Social Media Branding
Experienced social media brand leaders are not afraid to try new things. They don’t let themselves get stuck in a box, while at the same time they balance the desire to chase shiny objects while staying focused where they know they can achieve the highest measurable business results.
10 Tips to Manage Your Online Brand Reputation
There is much confusion regarding online brand and reputation management. Some think it’s only for brands who get themselves in trouble and need to cover up the bad. Some think it’s public relations, while others think it’s just social media monitoring or some ninja SEO tricks.
5 Tips To Increase Event Marketing-ROI with Social Media and In Person Networking
Increase value of time and money spent on trade shows and events with social media and in person networking. Take a listen to the 110th episode of the Social Zoom Factor podcast to hear my top 5 ways you can increase your event ROI with social media and networking, before, during and after the event.
Brand Strategy in a Nutshell – 5 Reasons to Invest in Branding Your Business
Your brand is the foundation and one of the most important aspects of your business. Doesn’t matter if you are a solo entrepreneur, small business, large, super size, business to business, business to consumer or anything in between. You only have one chance to make a first, second and third brand impression.
25 Ways Social Media is Killing Your Brand and You Don’t Know it!
Every smart marketer wants their brand to be relevant, memorable, inspiring and positive in the mind of their audience, ideal customer and online community. What many marketers don’t know is that the little things they are doing online every day could be hurting their brand more than helping.
Your Product Is Marketing – #AdobeSummit Inspirations Day 1
Attention is the most scarce resource in business. Earning the attention of your customers, audience and community is one of the greatest challenges for marketers in businesses big and small
10 Google Analytics Metrics to Zoom Your Content and Social Media Marketing
Would you like to better convert traffic to your blog or website to a real sale? Do you wish you knew more about your customer? Wish you knew what content is truly engaging your audience? How about the top traffic sources to your blog or website?
Many marketers stay far away from analytics data and measurement as they think it’s too complicated. The truth is that understanding analytics measurement systems doesn’t require a math or analytics degree.
Are You Creating, Curating or Regurgitating Content?
The challenge can be overwhelming for marketers to consistently create content that is fresh, relevant and provides real value to their audience, customers, and prospective customers.
Because of this pressure, unfortunately many marketers fall to lazy marketing tactics.
Talk Human to Me: 20 Tips to Humanize Your Brand
Humanizing your brand is a requirement, not an option if you want to be in business 3 years from now. Yes, you can put brand humanization on hold. However, every day you lose is a day you could be building relationships, nurturing friendships, establishing and earning the respect of powerful brand evangelists who will shout from a mountain top how wonderful you and your brand are.
Brand StoryTelling and the Power of Visual Content Marketing in a Nutshell
Are you tapping into the power of visual content marketing to tell your brand story? Visual marketing empowers brands and the people within them to share their business and personal stories and lives real-time.
Social Brands, Get Over it! You Will Never Be Perfect
It is time that marketing and business leaders embrace imperfect perfection. Embrace what makes your brand human. Let your brand shine from the inside out.
073: 5 Top Visual Marketing Tools for Content Marketing & Branding #Fab5Friday
A picture can speak a thousand words! Visual marketing is not just the latest marketing or social media buzzword. Visual marketing is a form of content marketing and branding that enables you to communicate with, inspire and connect with your audience in very memorable, inspiring and compelling ways.
055: Can Brands be Human? 15 Characteristics of Human Brands
Can a brand really be human? Becoming a human brand is different for each organization.
let’s get social!