Can a brand really be human? Becoming a human brand is different for each organization.
LinkedIn provides many benefits for brands, marketers and business leaders both personally and professionally.
Is the real estate and vacation rental industry keeping up with technology including social media and mobile marketing? Are they doing all they can to inspire, engage, and connect with the new modern customer? Or are realtors ignoring these mobile, always connected and social savvy customers?
Congratulations! You have finally said “yes” to jumping into the social bird bath with that crazy blue bird, Twitter. It feels like a big commitment and you didn’t make the decision lightly.
Understanding the social ecosystem you are jumping and tweeting into is critical for success. How do you know what is proper etiquette? How can you join the conversation and become a valuable, contributing member of the community as soon as possible?
Should you fake it until you make it? Should you buy fake followers, fans and trolls? How can you tell if Facebook fans and Twitter followers are fake?
Is your social media program spinning out of control? Tweets, posts and pins flying like mad? Here’s 45 signs you need to get a grip on social media marketing!
Many people struggle with understanding not only how Twitter works but most importantly how their business can benefit from using it. Twitter can be one of the most powerful social networks to help brands build community, reach new markets, elevate brand awareness, better manage and monitor reputation and the list goes on
Twitter is one of the most powerful social networks to help business and marketing leaders increase brand awareness, establish thought leadership, ignite personal brands and nurture relationships that bring great benefit in both business and life.
Do you wish the magical content marketing fairy would fly into your office and help you create the most amazing content that energizes and inspires your social communities, audience, customers, stakeholders and friends?
Do you lack the trust factor? Establishing trust and authority are critical to achieve business results online. Build an integrated platform that inspires, invites conversation and nurtures relationship.
Learning the difference between authenticity and transparency is key to building relationships and earning trust via social media marketing.
Smart brands are tapping into the human power of their employees to increase brand awareness and market reach, create and curate content, engage with target audiences, listen to conversations and even help recruit top talent!
In today’s socially connected world and 1:1 constant communication 365 days of the year, human to human communication is at the core of business and life. The heartbeat of social media is humans. The goal for businesses and the people within them is not to “do social” but to be social. Even “being social” is…