When it comes to politics and personal branding, do the two go together? Or should you keep your mouth shut and keep politics off of your personal and business social timeline?
Here’s Why You Need a Personal Branding Strategy and Plan
One of the most overlooked aspects of social business and social media is the power of the personal brand. Unfortunately, many marketers and business leaders wrongly assume that personal branding is only for those looking to be “famous” or become some type of online or social marketing “guru.” This couldn’t be further from the truth.
Marketing Brand Strategy in a Nutshell – Your Logo is Not Your Brand
Your brand is the foundation and one of the most important aspects of your business. If you are a solo entrepreneur, small business, large, super size, B2B. B2C or anything in between. You only have one chance to make a first, second and third brand impression.
12 Visual Content Marketing Ideas that Get Shared Like Mad
A picture can truly speak a thousand words! Visual marketing is a form of content marketing that enables and empowers savvy marketers to better communicate, educate, empower, inspire and connect with their audiences in a human way.
10 Tips to Zoom Your Social Media Branding
Experienced social media brand leaders are not afraid to try new things. They don’t let themselves get stuck in a box, while at the same time they balance the desire to chase shiny objects while staying focused where they know they can achieve the highest measurable business results.
10 Tips to Manage Your Online Brand Reputation
There is much confusion regarding online brand and reputation management. Some think it’s only for brands who get themselves in trouble and need to cover up the bad. Some think it’s public relations, while others think it’s just social media monitoring or some ninja SEO tricks.
Stop the Spam Insanity! Let’s Put Human Back in Social Media
Attention is the most scarce resource digital marketers have. The lack of attention is a core reason brands and even smart digital marketers are falling to lazy social spamming tactics. They are desperate for attention. As a result they foolishly believe that by blasting junk into our social feeds they will grab out attention.
Power of Intention in Earning Trust and Attention with Social Media and Digital Marketing
Your intention may be good, but your execution may be poor and negatively impacting your digital marketing results if you are not earning trust and attention as a result of the right intention.
Personal Branding: 7 Foundational Steps to Build Your Brand
Welcome to the digital age of marketing where you are the brand. You can run and hide but you can’t escape the need to build your personal brand.
5 Tips To Increase Event Marketing-ROI with Social Media and In Person Networking
Increase value of time and money spent on trade shows and events with social media and in person networking. Take a listen to the 110th episode of the Social Zoom Factor podcast to hear my top 5 ways you can increase your event ROI with social media and networking, before, during and after the event.
Brand Strategy in a Nutshell – 5 Reasons to Invest in Branding Your Business
Your brand is the foundation and one of the most important aspects of your business. Doesn’t matter if you are a solo entrepreneur, small business, large, super size, business to business, business to consumer or anything in between. You only have one chance to make a first, second and third brand impression.
Brand StoryTelling and the Power of Visual Content Marketing in a Nutshell
Are you tapping into the power of visual content marketing to tell your brand story? Visual marketing empowers brands and the people within them to share their business and personal stories and lives real-time.
073: 5 Top Visual Marketing Tools for Content Marketing & Branding #Fab5Friday
A picture can speak a thousand words! Visual marketing is not just the latest marketing or social media buzzword. Visual marketing is a form of content marketing and branding that enables you to communicate with, inspire and connect with your audience in very memorable, inspiring and compelling ways.
011: Why Personal Branding is a Requirement, Not an Option
In today’s socially connected world and 1:1 constant communication 365 days of the year, human to human communication is at the core of business and life. The heartbeat of social media is humans. The goal for businesses and the people within them is not to “do social” but to be social. Even “being social” is…
let’s get social!